(01)Bytes
Shorts on news sites, with a human in the loop.
Bytes turns articles into short vertical videos with AI. I designed the admin studio where publishers review every video before it goes live, curate playlists and see what the videos earn.
What I design. Case studies06
(02)OSCAR
A graph builder that only offers valid moves.
OSCAR is where teams build the graph behind a results page: which provider is called, in what order, and what happens when one comes back empty. The engine’s rules live inside every dropdown.
(03)Select Design System
Fix it once, in the component.
The design system behind Select at Media.net. Research showed most problems lived in components, so I fixed them there: dates, multi-selects, option cards and segments, each shown before and after.
(04)Audience IQ
Describe an audience. Get one.
An AI tool in Select that suggests ready-made custom audiences from a short brief, right inside the segment search where people already look. Shipped in October 2026.
(05)Uber Carpooling
Shared rides with faster matching and visible safety.
A concept redesign of shared rides for India, built around faster matching, clearer routes and safety you can see. Researched and prototyped in seven days.
(06)FridgeBuddy
Know what’s in your fridge before it goes off.
A fridge inventory and expiry tracker that helps people waste less food: scan a receipt, get nudged before things expire, and cook with what you already have.
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03 / 06 · Media.net · Design system
Select Design System
Fix it once, in the component.
Open case study05 / 06 · Concept · 7-day sprint
Uber Carpooling
Shared rides with faster matching and visible safety.
Open case study06 / 06 · Concept · 7-day sprint
FridgeBuddy
Know what’s in your fridge before it goes off.
Open case studyBytes
OSCAR
Select Design System
03 / 06 · Media.net · Design system
Select Design System
Fix it once, in the component.
Open case studyAudience IQ
Uber Carpooling
05 / 06 · Concept · 7-day sprint
Uber Carpooling
Shared rides with faster matching and visible safety.
Open case studyFridgeBuddy
06 / 06 · Concept · 7-day sprint
FridgeBuddy
Know what’s in your fridge before it goes off.
Open case study